商业口述史项目发展：从多元化到规范化

摘要

本文通过对国内外商业口述历史项目的梳理,认为商业口述历史项目由于其功能与价值的多元化,以及项目主体视角的多维度,使项目采访主题、客体选择和整理形式上呈现出多样化的发展态势。并从业务层面和社会层面提出我国商业口述历史规范化的推进策略。

Abstract

Through combing the domestic and foreign business oral history project, this paper holds that the diversification of functions and values of business oral history projects, and the multi-dimensional perspective of the project subject, make the interview theme, object selection and arrangement form show a diversified development trend. In order to standardize the development of China's business oral history projects, the corresponding promotion strategies are put forward from the business and social levels.

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