档案资源开发2022年第36卷第1期《档案学研究》
数字创意产业融合视域下档案文化产品开发路径研究
Research on the Development Path of Archival Cultural Products from the Perspective of Digital Creative Industry Integration
黑龙江大学信息管理学院 哈尔滨 150080
摘要
在档案价值实现形态的产品化阶段,档案文化产品是实现档案价值与获取经济、文化效益转化的重要载体。数字创意产业的兴起将档案文化产品开发的思维与行为置于技术与创意的双重语境下,档案文化产品特质得以重新诠释和解读。同时,在数字创意产业的政策红利、生产要素优势、衍生领域与档案馆的亲缘关系以及档案馆自身文化资源专属性等因素的驱动下,档案文化产品形成了以游戏业、影视业、旅游业、服饰业等数字创意产业核心领域与衍生领域为基本框架的全新开发路径。
关键词：数字创意产业档案文化产品开发路径
Abstract
In the productization stage of the realization form of archival value, archival cultural products are important carriers to realize the transformation of archival value and obtain economic and cultural benefits. The rise of the digital creative industry places the thinking and behavior of archival cultural products development in the dual context of technology and creativity, and the characteristics of archival cultural products can be reinterpreted and interpreted. At the same time, driven by factors such as the policy dividends of the digital creative industry, the advantages of production factors, the kinship between the derivative fields and the archives, and the exclusiveness of the archives' own cultural resources, the development of archival cultural products has developed the new path that take the game industry, film and television industry, tourism, apparel industry and other digital creative industry core and derivative fields as the basic framework.
Key words: digital creative industry; archival cultural products; development path
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