档案资源开发2026年第40卷第5期《档案学研究》
再媒介化视角下档案微视频开发的双重逻辑——以国家档案局建设项目档案微视频获奖作品为例
Dual Logic of Archival Micro-videos Development from the Perspective of Remediation: A Case Study of Award-winning Construction Project Archival Micro-videos from the National Archives Administration
中国人民大学信息资源管理学院 北京 100872
摘要
数字技术驱动下,档案微视频成为国家记忆建构与传播的新型媒介载体。以国家档案局建设项目档案微视频获奖作品为样本,基于再媒介化理论框架,提出档案微视频开发的双重逻辑:内容再媒介化通过多模态整合与叙事重构激活档案资源;形式再媒介化依托技术手段重塑档案载体形态,拓展沉浸式交互与跨媒介适配。研究指出当前实践存在叙事连续性不足、内容真实性危机、技术伦理冲突等症结,进而从意义再媒介化、AI技术辅助、媒介伦理共治三个方面提出优化路径。
关键词:再媒介化档案微视频档案叙事媒介伦理
Abstract
Driven by digital technologies, archival micro-videos have emerged as a new media carrier for constructing and disseminating national memory. Using award-winning micro-videos from the National Archives Administration's construction project as case studies, this paper proposes a dual logic for developing archival micro-videos within the framework of remediation theory: content remediation activates archival resources through multimodal integration and narrative reconstruction, while form remediation reshapes archival carriers via technological means, expanding immersive interaction and cross-media adaptability. The study identifies current challenges including insufficient narrative continuity, authenticity crises, and technological ethical conflicts. It subsequently proposes solutions from three perspectives: the remediation of meaning, AI-assisted technologies, and co-governance of media ethics.
Key words: remediation; archival micro-videos; archival narrative; media ethics
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